Just in time for Halloween, Three Rivers Press, an imprint of the Crown Publishing Group, announced today that its 2003 sleeper hit, THE ZOMBIE SURVIVAL GUIDE: Complete Protection from the Living Dead by Max Brooks, has topped 1 million copies in print. Brooks, a former writer on Saturday Night Live, was inspired to write THE ZOMBIE SURVIVAL GUIDE after the Y2K scare. “I wrote THE ZOMBIE SURVIVAL GUIDE for me, stuck it in a drawer for a while, and never imagined it would be published, let alone be this successful. I think its longevity is due largely to its realistic tone. Take out the zombies and it is still a general disaster survival guide.”
With an initial order of just 18,000 copies exactly six years ago, THE ZOMBIE SURVIVAL GUIDE has gone on to be one of Three Rivers Press’ most successful backlist titles and has been published in 18 other countries. Since then, Brooks has written WORLD WAR Z: AN ORAL HISTORY OF THE ZOMBIE WAR, a post-apocalyptic novel. A New York Times bestseller, it is soon to be made into a motion picture by Brad Pitt’s Plan B production company. In addition and most recently, Brooks authored the graphic novel, THE ZOMBIE SURVIVAL GUIDE: RECORDED ATTACKS, that debuted at #1 on the New York Times bestseller list (Graphic Book List) this week.
Philip Patrick, Vice President & Publisher of Three Rivers Press, said today about hitting the 1 million mark: “This is an amazing testament to the editorial integrity of the book that was first envisaged, and Max’s unerring commitment to support it the right way to his growing legion of fans. But clearly, this book has gone beyond Max’s fan base and is now a staple in popular & mainstream culture.” Mr. Patrick also oversaw the marketing campaign at the time that ensured the book was positioned as a serious survival manual that should be used at the outbreak of the next zombie pandemic.
After its launch in the fall of 2003, THE ZOMBIE SURVIVAL GUIDE has spurred countless other books on zombies, along with its own line of products such as The Zombie Survival Guide Journal that gives people a chance to record their to-do lists and survival strategies, and The Zombie Survival Guide Flashcard Deck, created to provide private citizens with an emergency crash course in basic zombie survival techniques.
Three Rivers Press is an imprint of The Crown Publishing Group, a division of Random House Inc.