Have you ever seen a rock band belting out tune after tune, night after night, but still managing to keep the atmosphere electric, as though they were playing the songs for the very first time?
It’s an amazing experience, as though they’re performing just for you. And it’s a lesson that every business could learn from – add the personal touch to your service and you’ll have customers coming back for more.
But what do people really want from a business to make it seem more personal? Well, look at some of these tips to find out.
Keep it green
“Eco-friendly” is the buzzword for businesses looking to capture their audiences trust and boost their PR. Nowadays, having an energy efficient company is like holding onto the Holy Grail for companies – many are chasing after that “green” vibe to key into their demographics’ environmental concerns.
This ecological core can begin at the literal foundations of your premises, with siteworks and consultations giving you the option to optimise your electric and gas connections to make your energy flow low but effective.
Then you can let the press know that your company does all it can to reduce its carbon footprint, giving you ace publicity and dramatically cutting your energy bills.
Keep it polite
Customers – sometimes it’s easy to wish your business didn’t have to deal with them. They whine and complain, want high-quality service and can take up all of your day with grandiose demands. The most irritating ones are a nightmare, frankly.
However, customers are also the lifeblood of any business, keeping you in the green with a steady cash flow. So, even if you’re dealing with a particularly narky individual, it’s important to maintain a polite and helpful level of customer service.
Grit those teeth with the nightmarish customers and you’ll know that everyone you serve is getting the best quality service, even if some of them are never satisfied.
Keep it efficient
Time – people say it moves too fast, but that’s certainly not the case when it comes to waiting on decent service. Just imagine – you’re in a shop, constantly checking your watch, tapping your feet, and still no one has come to serve you.
You’d walk out the door in an instant.
The efficient business is the one that keeps hold of its clientele. So make sure your company is clockwork-quick and you’ll have many more repeat customers.