By Mel Fabrikant Wednesday, November 20, 2013, 03:39 PM EST
Which Discounts Give Retailers the Most Traction?
(http://www.myprgenie.com) -- Black Friday, Small Business Saturday and Cyber Monday are quickly approaching. Twitter marketing software company HipLogiq has some quick tips to help retailers find customers on Twitter.
For example, last year Cyber Mon day spending hit an all-time high at $1.465 billion. But the fight for those dollars isn't that easy. According to Forbes, mobile technology has made shoppers savvier and pickier. Gifts and deals are better researched, and shoppers expect a more streamlined shopping experience with combined online, in-store and mobile retail initiatives.