Withum Reports New Credit Card Chip Marks Demise of “Swipe and Sign” Practices this Holiday Shopping Season
By Post Thursday, December 03 2015 @ 04:54 PM EST
“Dip and Sign” Terminals Reduce Fraud and Shifts Liability
PRINCETON, N.J., December 3, 2015 – Shoppers take note this holiday season: retailers are in a transition period following the recent roll out of chip-embedded credit cards designed to reduce fraud and liability. “Dip and sign” credit card terminals are the new norm at large merchants like Target and Walmart, marking the latest era in credit-card fraud protection and the demise of “swipe-and-sign” practices, according to the professionals at WithumSmith+Brown (Withum), an accounting, audit, tax and advisory firm with offices throughout New Jersey as well as Philadelphia and New York City.