New moms, get ret ready to meet your new “bestie”—Belly Bandit, the brand renowned for modernizing post-pregnancy compression bands, is poised to launch the next generation of shape wear, the B.F.F., Body Formulated Fit, on March 15, 2011. The most advanced post-pregnancy compression band on the market, the B.F.F features an innovative technical, corset-inspired design that miraculously conforms to any body type with six uniquely shaped panels that cinch the belly, hips and waist back to their pre-pregnancy shape. Unlike other shape wear, the B.F.F.’s patented Body Formulated Fit also provides two different levels of simultaneous compression and two additional inches of Velcro adjustability, making it the first-ever customizable compression garment in the industry.
Through its innovative adaptable design, the new B.F.F. provides women with an easy, convenient and comfortable way to loose post-pregnancy inches and gain much-needed support. Body-changing benefits of wearing the B.F.F. include instant slimming, faster loss of inches, minimization of stretch marks, and improved posture. It also offers support for breastfeeding, the back and legs, and c-section discomfort. Belly Bandit recommends that the B.F.F. should be worn for 6-8 weeks after delivery for maximum results.
To cover every level of comfort for women, the B.F.F. is also constructed with Promodal®, an eco-friendly, super-soft fabric that’s natural, breathable and ideal for sensitive skin—even post c-section. This patented fabric provides optimal moisture management, while its smooth fiber structure helps avoid skin irritations and reduces the potential for bacterial growth.
“When we developed the B.F.F., we examined what women would want in an advanced compression garment from every post-pregnancy physical and emotional angle, and designed a garment that fits like a glove, changes with you, and boosts your confidence—just like a best friend,” says Lori Caden, co-founder of Belly Bandit.
The B.F.F. will be available at www.bellybandit.com , department stores and specialty boutiques worldwide, for $79.95. For more information on the complete Belly Bandit collection, including Belly Bandit®, Mother Tucker™, Bosom Bandit, B.D.A. and B.F.F. products, please visit www.bellybandit.com .