(Newark, NJ, Sept. 16, 2016) – America’s Prisoners of War (POWs) and military members Missing in Action (MIA) were honored with a special ceremony today which is National POW/MIA Recognition day. In a historic fist for Horizon Blue Cross Blue Shield of New Jersey (Horizon BCBSNJ), company executives joined with Horizon BCBSNJ Military Affinity Group (MAG) members to raise a POW/MIA flag beneath the American flag outside the company’s Newark, NJ headquarters.
“Support for missing Americans and their families is felt deeply across the nation, in the Garden State and here at Horizon Blue Cross Blue Shield of New Jersey,” said Kevin P. Conlin, Executive Vice President and Chief Operating Officer for Horizon BCBSNJ. “We feel it’s extremely important to honor and recognize America’s POWs/MIAs and to give everyone present the opportunity to reflect on the sacrifices made by members of our Armed Forces that enable us to enjoy our freedom.”
The U.S. Congress passed a resolution authorizing National POW/MIA Recognition Day to be observed on July 18, 1979. In 1986, the day was moved to the third Friday of September. It is one of six days that the POW/MIA flag can be flown. The POW/MIA flag was first recognized by public law in 1990.
“Today, we honor the women and men of our Armed Forces who keep our country safe through there selfless acts of honor and courage,” said Douglas Falduto, Vice president of Administration and Chief Security Officer for Horizon BCBSNJ and MAG’s Executive Sponsor. “We pay tribute to those patriots and we must also recognize the pain that remains with the families whose loved ones have not returned home.”
Today’s flag raising ceremony had never been performed at the Horizon BCBSNJ grounds before.
About Horizon Blue Cross Blue Shield of New Jersey Horizon Blue Cross Blue Shield of New Jersey, the state’s oldest and largest health insurer is a tax-paying, not-for-profit health service corporation, providing a wide array of medical, dental, and prescription insurance products and services. Horizon BCBSNJ is leading the transformation of health care in New Jersey by working with doctors and hospitals to deliver innovative, patient-centered programs that reward the quality, not quantity, of care patients receive. Learn more at www.HorizonBlue.com. Horizon BCBSNJ is an independent licensee of the Blue Cross and Blue Shield Association serving more than 3.8 million members.
About Horizon BCBSNJ’s Military Affinity Group MAG’s mission is to provide a forum for a unified committee to represent, communicate, organize events, champion corporate policy changes and exchange information for the purpose of enhancing, both professionally and personally, the advancement and recognition of employees with direct (active reserve component, retired and prior service) and indirect military affiliations within Horizon Blue Cross Blue Shield of New Jersey and the Community, to add value to the company through support of corporate strategies and goals and to enhance the corporate image as a corporate citizen through a partnership of community service.