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The Paramus Post - Greater Paramus News and Lifestyle Webzine
Tuesday, September 18 2018 @ 07:20 PM EDT
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The Paramus Post - Greater Paramus News and Lifestyle Webzine
Tuesday, September 18 2018 @ 07:20 PM EDT
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The Paramus Post - Greater Paramus News and Lifestyle Webzine

CALLING ALL BARTENDERS TO PARTICIPATE IN THE HIP SIP BATTLE AT THE INTERNATIONAL RESTAURANT & FOODSERVICE SHOW OF NEW YORK


Submit a Cocktail Recipe and Video by February 21

NEW YORK, NY, February 12, 2018 - The International Restaurant & Foodservice Show of NY and Professional Bartenders Association have teamed up to find the best bartender in the region through the inaugural Hip Sip: Battle of the Modern Bartender competition, taking place on Sunday, March 4, 3:30 - 5:00 pm at the Javits Center in New York City.

Bartenders will be judged on creativity, use of product, taste, presentation and flair and are invited to provide a 1-2-minute video submission of their cocktail as well as the recipe with the spirit based on one of the three spirit sponsor brands: Gin, Bourbon, or Vodka. The deadline for submissions is Wednesday, February 21.

"We realize the need for more emphasis on the bar industry at our show and we are excited to team up with the Professional Bartenders Association and to add in this new competition," said Tom Loughran, Vice President for the event. "This offers a great opportunity for a bartender currently working in the bar, restaurant or spirits industry to gain exposure and highlight their skills."

Spirit sponsors for the Hip Sip Competition are Arbikie Highland Estate Kirsty's Gin, Breckenridge Bourbon, and Got Attitude Vodka. The competition will be judged by Tom Fischer, Whiskey Expert; Founder, BourbonBlog.com; Warren Bobrow 5x Author, Mixologist, Cannabis Alchemist; and more to be announced.

All submission guidelines can be found here. Cocktail recipe and video can be sent to [email protected] by February 21. The finalists will be announced on Friday, February 23. The nine finalists chosen to compete at the New York Restaurant Show will battle in their respective spirit category live on Center Stage. The three winners of those rounds will advance into a sudden death round for the opportunity to be crowned the overall winner. The winning bartender and recipe will be featured on the NY Restaurant Show's website, newsletter, and social media channels, the Professional Bartenders Association's website, and featured in Bar Business Magazine as well as receive $1,000.

The 25th Annual International Restaurant & Foodservice Show of New York, sponsored by the New York State Restaurant Association, will offer over 550 leading vendors throughout an expansive exhibition floor; 40+ educational sessions; the 29th Annual United States Pastry Competition themed "The Great Race"; the Rapid Fire Challenge: Meatball Madness Edition; the Beacon Award and Torch Award presentations; the Foodservice Council for Women panel; Farm to City Expo: Local Seafood Wave of the Future; live culinary demonstrations on Center Stage; hundreds of new products at The Food Trends Experience and Taste NY & Craft Beverage Showcase; Specialty Pavilions including the Dessert Cart Pavilion, The Pub, the Gourmet Way Pavilion, and the International Showcase, as well as three new additions: The Pubware & Equipment Pavilion, the Healthy Pavilion, and Be Italian; and much more. For information about the event, visit www.internationalrestaurantny.com.

The 2018 International Restaurant & Foodservice Show of New York will be held Sunday, March 4 - Tuesday, March 6, 2018 at the Javits Center in New York. The show is owned and managed by Urban Expositions (www.urban-expo.com), and sponsored by the New York State Restaurant Association (www.nysra.org). Urban Expositions, now operating as Clarion UX and owned by Clarion Events produces and manages a portfolio of 36 trade and consumer events, serving a range of industry sectors including Gift, Souvenir, Art, Foodservice, Specialty Retail, Gaming, Automotive and Enthusiast Lifestyle, with offices in Kennesaw, GA, Chicago, IL, Trumbull, CT, Portland, OR, and Boca Raton, FL.

Clarion Events operates over 180 events in 50 countries from offices in the UK, South Africa, USA, Brazil, Germany, Singapore, UAE, and the Netherlands. Clarion can trace its roots back to 1947 and takes great pride in being one of the oldest independent event organizers in the UK. More recently the firm has developed an international portfolio of brands and now has interests in a number of global vertical industries. The teams at Clarion create uniquely effective and stimulating environments that can serve as a platform to build businesses, enhance customer relationships and accelerate product awareness.  www.clarionevents.com

 

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